GOD TIER ADS™️ Google Adwords – Ed Leake

What’s inside your blueprint?

More than just a PPC checklist:

• Track your progress with the interactive checklist (Google sheet)
• 330+ steps and growing
• Level-up your expertise with 40+ SOPs, cheat sheets and scripts
• Save hours with shortcuts and tips
• Avoid costly mistakes with step-by-step campaign builds
• Do keyword and conversion optimisation like a pro
• Get repeatable daily, weekly and monthly routines
• Save days or weeks training new hires
• And more…

Get the most comprehensive Google Ads blueprint on the planet and level-up your game.

What’s included?

START HERE – Your Checklist!

Download this file – your checklist instructions are inside!

2. Attribution

• Attribution – Picking the Right Model.pdf
• Attribution Model – Cheat Sheet.pdf

3. Planning

• Negative Keyword List Categories – Google Sheet
• Bidding Strategy Foundation.pdf
• How to Approach Budget & KPI.pdf
• Google Ad Predictions.xls

4. Building

• Keyword Match Type – Methodology.pdf
• Bidding Strategy – Cheat Sheet.pdf

5. Optimisation

• Avoid Under & Over Optimisation.pdf
• Search Term Report Rules.pdf
• Keyword Decision Matrix.pdf
• Migrate Away from Max Conversions.pdf
• Budget Optimisation – Game Plan.pdf

Scripts (additional scripts mentioned on the checklist)

• Ad Create Date.txt
• Audience Bid Mapper.txt
• Close Variants Report.txt
• Detect Duplicate Keywords.txt
• Duplicate Query Check.txt
• Search Query Mining in Sheets.txt
• Low QS Alert.txt
• QS Analysis Report.txt
• Keywords to Negative List.txt
• Search Partner Performance.txt

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