SiegeLearn Content Marketing Course – The Siege Media Team
SiegeLearn Content Marketing Course Information
Learn from the experts and get certified with our 25-video online content marketing course.
Spending time and money on content and not growing your traffic? Our course will help you:
Level up your SEO knowledge.
Without needing to invest in expensive tools. Feel confident evaluating searches to better understand why Google surfaces content.
Get content ranking faster.
Unsure where to start with keyword research? Done your homework but nothing is ranking? Follow our tips for more traffic.
Prospect more efficiently.
Stop the spray and pray approach to outreach. We’ve cut down vetting time to seconds per website so you send higher quality pitches.
Write emails that actually get read.
No more sending and waiting for a response. Our outreach templates achieve a 20% or better open rate on average.
Here’s what you’ll get in SiegeLearn Content Marketing Course
Content Creation
- How to Brainstorm Ideas
- How to Brainstorm Link Driven Content
- How to Brainstorm Search Driven Content
- How to Structure a Blog Post for SEO
- How to Write World-Class Blog Introductions
- Using Social Proof to Validate Good Ideas
- Determining an Outreach Market for Link-Driven Assets
- How to Choose a Content Format
- Design Best Practices For All Content Needs
- Listicle Creation Best Practices
- SEO Driven Article Best Practices
- Infographics for Link Building Best Practices
- Long-form Content Best Practices
- Survey Content Best Practices
- Best Practices for Interactives
- Photography for Content Marketing
- Video Tips for SEO
SEO
- Must-Know SEO Terms for Content Marketers
- Beginner Keyword Research for Content Marketers
- How to Optimize Without Keyword Stuffing
- Ranking Factors You Should Know
- Can I Rank For This?
- How SERPs Can Inform Your Content
- How to Rank for “How-to” Keywords
- How to Rank for “Ideas” Keywords
- How to Rank for “Quotes” Keywords
- How to Rank for “Best” Keywords
- Single Page SEO Auditing for a Content Marketer
- How to Use SEO & Content to Increase Traffic
- How to Grow Without Ever Going Viral
Outreach
- What is Link Building?
- What Makes Something Linkable?
- Improving Outreach with AIDA
- Subject Lines That Get 20%+ Open Rates
- Make or Break Outreach Details
- 4 Tried and Tested Prospecting Methods
- How to Vet a Prospect in Seconds
- How to Find an Email When it Gets Hard
- 4 Advanced Prospecting Techniques
- How to Get the Huffington Post, Fast Company and More to Cover You
- How to Get Influencers and Bloggers to Cover You
- How to Conduct Broken Link Building (BLB)
- Common Scenarios and Follow Ups
- Leveraging Reddit for Links and Traffic
- How to Track and Report On Links
- Learning from Failed Outreach
Who is SiegeLearn Content Marketing Course for?
Content Writers
Develop critical skills to help accelerate your career.
SEO Analysts
Get results for your websites quickly and efficiently.
Small Business Owners
Make content marketing an easier task for the day.
Link Builders
Find improvements in your current process.
About Author
siegemedia is a team of clever creatives, sharp marketers and savvy SEOs working together to create amazing content and make sure the world sees it.
Ross Hudgens, founder/CEO of Siege Media, has 10+ years of experience in content marketing and SEO. He grew content marketing/SEO agency Siege Media to the Inc. 5000 list in 2017, 2018 and 2019 and is a frequent speaker in the SEO/content marketing world.
Caroline Gilbert, Director of Content Strategy at Siege Media, has 8+ years of experience in content marketing, SEO and public relations. Today, she assists in strategy to fuel triple digit growth for Siege Media’s clients. She also runs the internal training program that siegelearn is based off of.
Vince Nero, Director of Content Marketing at Siege Media, pushes content forward everyday at Siege Media. He can be found uncovering new content formats, streamlining tasks and diving deep with team members to uncover the “why” or “why not” content was successful.
More courses from the same author: The Siege Media Team
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