Painless Pricing – Chris Do

Painless Pricing: Make pricing your creative work easy. Learn how to charge more and profit from every project.

How much should you charge?

It’s the question on every creative professional’s mind. And no matter who you ask, the answer is always different: charge by the hour, charge per deliverable, charge by the project, or just guess. Between the muddled responses, you’re left wondering if you’re even charging enough.

Why is it so hard to price creative work?

Have you ever told a prospect your price, then felt bad? Or doubted whether or not you deserve it? Strange as it is, this happens to every creative. We can be totally confident in our skills, but when dollars come into the conversation, we choke up.

How do you know you’re charging enough?

If you’re overwhelmed with projects or unmotivated to do the work, then you might not be charging enough. Inside Painless Pricing, Chris Do will teach you pricing strategies that will help you earn more money with every project. You’ll see that most projects are worth more than you think, and recognize the value you bring to the table.

What You’ll Learn In Painless Pricing

PRICING GUIDELINES

Learn the right way to charge for your business.

We break down the different ways you can price your services to find what works best for your business and make sure you’re charging enough. Plus, we’ve included pricing templates to help you estimate and bid your next project.

EXAMPLE BIDS

See real bids we’ve sent to clients.

Take a look at how we’ve priced projects in the past and see the full breakdown on how we got to each number. Learn the three types of bids based on input, output, and value.

HOMEWORK ASSIGNMENTS

Practice how you price.

Use the homework assignments to determine your minimum level of engagement, bidding strategy, break-even point, and more. Practice these methods to get comfortable talking about money, and show prospects you’re ready to do business.

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