Storytelling That Sells: Easy Ways to Create & Use Stories That Convert – Karon Thackston
Whether you have your own products/services or you’re an affiliate who promotes other’s products.. just stick with me and I’ll show you how to use stories into a powerful sales tool.
In Storytelling That Sells: Easy Ways to Create & Use Stories That Convert I’ll walk you through simple steps for creating your own brand story or writing/finding other people’s stories to use in your marketing.
What You’ll Learn In In Storytelling That Sells
Module 1 – The Best Stories To Tell Your Audience
Discover the six main types of stories and how they entice and engage customers.
Module 2 – 7 Timeless Storytelling Techniques You Can Use
Explore seven of the most enduring story formats and how you can easily use them to turn your marketing from so-so to spectacular!
Module 3 – Which Storytelling Types Are Most Effective For Your Audience
Not just any stories will do. Watch and see how to uncover which types will catch the attention and build loyalty in your audience.
Module 4 – How To Create A Story That Engages Your Customers
You’ll see how just a few key elements make a story compelling and give you a quick pathway to follow as you create your own brand story or write stories about others.
Module 5 – Which Media To Use To Create Your Stories
Take your pick! Video? Web pages? Blog posts? Social? Email? With all the different types of media available, how do you know which will be best received by your audience? I’ll show you!
Module 6 – Resizing Stories To Fit Different Media
Obviously, a story the length of a blog post won’t fit easily into an email or social post. But what do you keep and what do you ditch? I’ll give you 3 simple considerations that make your decision easy.
About Karon Thackston
I’ve owned my own copywriting agency (MarketingWords.com) for over 20 years where I’ve created numerous courses, taught countless online classes, and spoken at high-profile conferences including Internet Retailer, Search Engine Strategies and Internet Summit.
One thing I’m most proud of is how people describe my teaching style. I don’t waste your time or overwhelm you with fluff just to make a course (look) bigger. I teach you what matters in a step-by-step fashion that’s easy to follow – and equip you with skills you can apply immediately to all your web pages for higher conversions and more sales.
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