The Social Shells Program – Nadine Burton
The Social Shells is an 8-week all-in-one online program that will equip you with the…
STEP-BY-STEP MARKETING AND BUSINESS SKILLS TO BECOME A FREELANCE SOCIAL MEDIA MANAGER
so you can start (and grow) a thriving online business to live the lifestyle you’ve always dreamed of!
YOU WILL:
- Gain ALL the social media skills you need to become a Social Media Marketing Manager
- Discover the ins and outs of creating a profitable freelance business
- Access all the social media, business, and client templates needed
- Learn how to create your own packages and pricing (without charging an hourly rate)
- Get comprehensive and step-by-step tutorials from someone who actually still works with clients
- Learn how to create content & strategies to get clients’ results no matter the niche or platform
- Feel more confident with workflows to sustain your business, clients, and freedom lifestyle for the long haul.
- Know where to look for clients, how to pitch potential clients, and how to onboard them professionally.
Get the social media & biz skills needed to find clients, deliver great results, and create a life and business on your own terms
What You’ll Learn In The Social Shells Signature
Module 1: Starting out
This first module is all about getting organised and having the tools in place to work as a freelancer. After this module, you are entirely set up to work online.
You’ll learn:
- How set-up your freelance business as a social media manager
- How to get organised
- Must have tools & systems
- How to set up & use the Facebook Business Manager
- How to use Facebook Creator Studio
Module 2: Social Media Manager
In this module, you will learn everything about processes and workflows a social media manager has to do and to work with clients.
You’ll learn:
- How to find your niche
- Social Media Manager work-flows
- Onboarding your clients
- How to run client discovery calls
- How to create content for yourself and your clients
- How to create a portfolio onboarding and email templates
Module 3: Instagram
In this module, you’ll learn everything about the algorithm, strategies and content creation.
- The Instagram algorithm
- Profile set-up (for you and your clients)
- Instagram branding
- Hashtags
- Instagram engagement
- Instagram stories and reels
- Instagram growth hacks
- Manage different accounts on Instagram for clients
- Instagram features including, video, analytics, stories etc
Module 4: Facebook Organic Marketing
In this module, you’ll learn all about organic Facebook Marketing, which includes:
- The Facebook algorithm
- How to create content for clients on Facebook
- Facebook content creation challenge
- Facebook Audio & Podcasts
- Facebook Groups
- Optimise Pages
- Facebook Shops
Module 5: Twitter
This module is all about Twitter and how you can use it for your clients:
You’ll learn:
- Which business types should be on Twitter
- Must know Twitter basics
- Twitter growth hacks
- Twitter spaces
- Twitter & PR
Module 6: Pinterest
The most underestimated Platform. After this module, you will know exactly how to use Pinterest to explode your client’s website and show off your knowledge!
You’ll learn:
- Which business types should be on Pinterest
- Must know Pinterest basics
- How to use Pinterest for website growth
- How to manage Pinterest easily & create content
- Pinterest growth hacks
Module 7: Packaging, Pricing, Invoices & Contracts
After this module, you’ll know exactly what you can charge for your services, how you can professionally invoice your clients and set up contracts.
You’ll learn:
- Pricing your services
- Creating packages
- Setting up contracts with your clients (including contract template)
- Invoicing for your services (including invoice template)
Module 8: How to secure clients
After this module, you will know how and where you can find clients and how to pitch and market yourself.
You’ll learn:
- How and where to find clients
- How to send a pitch message (including templates)
Module 9: Bonus
- Books & Podcasts
- Meditation
- LinkedIn training
- Strategy audit
- Financial training
- Clubhouse 101
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