Sales Success Made Simple – Brian Tracy
Sales Success Made Simple Information
Brian Tracy is perhaps the top sales trainer in the world today, having worked with more than two million salespeople. In Sales Success Made Simple, Brian Tracy teaches you the best methods and techniques practiced by the highest paid salespeople in the world today.
Sales Success Made Simple contains approximately 16 hours of powerful, proven ideas to build your self-confidence and increase your sales immediately.
- The Inner Game of Selling
- The Development of Personal Power
- Personal Strategic Planning of the Sales Professional
- The Heart of the Sale
- Building Long-Term Relationships
- Prospecting Power
- Filling Your Sales Pipeline
- The Profession of Selling
- Motivating People to Buy
- Influencing the Buying Decision
- Making Persuasive Presentations
- How toEmphasize the Real Buying Motives
- Answering objections Clearly
- Closing the Sale
Here’s what you’ll get in Sales Success Made Simple
Lesson 1: The Inner Game of Selling
- What are the simple yet POWERFUL reasons, why the top 20% of sales people make 80% of the sales in every industry? Brian Tracy’ll let you in on the exact reasons and how you can use these now to see an instant shift in your confidence and your income – starting as soon as today
- The 8 laws of the universe… this goes beyond “positive thinking.” If you master all 8 of these, then your success is virtually GUARANTEED to be a walk in the park
- The first step to “ultra-success” in sales , and how to develop laser-focus so you win the inner game of selling for good… Brian Tracy reveal these in the first few minutes because without this, you won’t make the sales you need and want – PERIOD
Lesson 2: The Development of Personal Power
- How “feeling good” directly affects how much control you have over your life, your sales, and your success. PLUS, tips and tactics to feel better about yourself instantly (these tactics will have a permanent impact on you, and work for you every single day)
- How to become unstoppable in the pursuit of your ideal life… plus, the ONE activity that ALL successful people do (and how you can do it for yourself to join the top ranks of elite sales performers)
Lesson 3: Personal Strategic Planning for the Sales Professional
- How to use a “big corporation” strategy to achieve your personal and professional goals in record time… this approach shows you how to control your destiny, based on what is most important to you, so you can achieve anything and everything you want to
- What are the “2 great enemies of mankind,” and why do you have to overcome them to make a sale? Inside, Brian Tracy’ll show you exactly what they are, and how to overcome them in the easiest way possible
Lesson 4: The Heart of the Sale
- Today’s sales process is more complex than it has ever been… do you know why? Brian Tracy’ll break this down for you inside, plus he will give you the must-have tools and techniques to sidestep this “inconvenience” and strengthen the heart of every sale
- The 4 main risk factors in each sale… He’ll show you how to assess them (and ultimately act on them) so you can minimize your risk and maximize every single selling opportunity
- What is the “new” selling model? HINT: It’s a 4-part model, and you’ll see exactly what each part is and how to be strong in all of them, so you’re 10x more likely to close every sale
Lesson 5: Building Long-Term Relationships
- What to do right after you’ve forged a new relationship, and how to do it the right way each time so you can exponentially increase your credibility – and your income
- Think you’re already a good listener? Inside, you’ll discover “The 4 Key Skills of Listening” that will take every sales conversation to the next level… this will have your prospects immediately trusting your authenticity
- The 7 steps to relationship building… if you miss any one of these vital steps, your relationship with your prospect will only grow weaker with each passing minute (get these right, and your prospects will keep coming back for more!)
Lesson 6: Prospecting Power
- Does it always take 50 “no’s” to get to 1 “yes”? The answer is a resounding NO. Inside, Brian Tracy’ll show you how to dramatically IMPROVE that ratio by making one simple “tweak” to your prospecting strategy
- 3 things you should NEVER do during a sales conversation. Make any of these mistakes, and you’re pretty much guaranteed to LOSE the prospect (and the sale!)
Lesson 7: Filling Your Sales Pipeline
- How to determine if a prospect is high-quality and worthy of your time… these simple steps will provide you with the framework you need to become exceptional at having a constant stream of sales – plus, you can repeat this proven process over and over again to explode your levels of success
- One thing you MUST do once your pipeline is full, and if you fail to do this, you’ll miss out on all of the “low hanging fruit” – no matter how high-quality the prospects may be
Lesson 8: The Profession of Selling
- Why being a sales person is one of the most important jobs in society… once you fully understand this concept (which I’ll explain to you inside), you’ll turn into a true professional in your attitude, activities, and performance
- The ONE decision to make BEFORE you can double your income in the fastest way possible. Once you make this type of decision, you will notice that climbing the ladder of success gets easier, faster, and more enjoyable
Lesson 9: Motivating People to Buy
- How do you excel at selling, complex products, to complex people, in competitive markets? This is one of the most difficult things to do, and I’ll show you exactly what to do to make sure you EXCEED everyone’s expectations (HINT: the first step is to listen to what your prospect REALLY wants – not what you THINK they want)
- The specific words to cue in on when talking with a prospect… this will let you uncover the REAL motivation behind the buying decision and move the sale forward at a faster pace
Lesson 10: Influencing the Buying Decision
- How to capitalize on the first 30 seconds of a sale…from the clothes you wear, to the pen you use, you must count on your prospect noticing everything about you. Inside, Brian Tracy will show you how to create an impressive (and lasting) impression
- Why people REALLY buy… He will uncover this (and much more) inside this lesson, and once you have this understanding you’ll see how much easier it is to control the conversation (and close the sale)
Lesson 11: Making Persuasive Presentations — Part One
- How to sharpen and perfect the most critical factor in sales.It’s no secret that presentations are CRUCIAL in the sales process, but did you know that a single mistake during one can cost you the sale? Inside, Brian Tracy’ll show you exactly what to to do to sidestep these mistakes, and how to continuously improve your presentation skills
- How to increase your odds of making the sale during every presentation. In this lesson, he will show you what to include – and what NOT to include – in each presentation so you hit the emotional “bullseye” every single time
Lesson 12: Making Persuasive Presentations — Part Two
- Why the first 15 words out of your mouth are the most crucial in a sales conversation. Brian Tracy will show you how to set the stage for the entire sales conversation, plus how to strike the perfect balance between personal and business conversation to create maximum rapport (and maximum results)
- The 4 basic personality styles in selling… and how to tailor your sales presentation to each one, so you create instant connection and trust while shortcutting your way to the sale
Lesson 13: Answering Objections Clearly
- Do you always have the right attitude when dealing with objections? Let’s face it, objections come up in nearly every sales conversation. He will show you how to handle them correctly, along with the right attitude and mentality to have BEFORE the conversation even begins
- How to turn objection into opportunity… inside this lesson, you’ll also discover exactly how to transform each objection into an opportunity for you to give your prospects more information
Lesson 14: Closing the Sale
- When 90% of most sales actually take place… after I explain this profound concept inside, you’ll develop the system of meeting specific requirements for making the sale inside the prospects’ mind – before you even ask for the order!
- The 10 closing requirements you must fulfill with every sale… miss just one of these, and your chances of making the sale become very slim. Plus, I’ll show you the 5 fatal mistakes to avoid when closing a sale
- The 7 steps to relationship building… if you miss any one of these vital steps, your relationship with your prospect will only grow weaker with each passing minute (get these right, and your prospects will keep coming back for more!)
About author
Brian Tracy is Chairman and CEO of Brian Tracy International, a company specializing in the training and development of individuals and organizations.
Brian’s goal is to help you achieve your personal and business goals faster and easier than you ever imagined.
Brian Tracy has consulted for more than 1,000 companies and addressed more than 5,000,000 people in 5,000 talks and seminars throughout the US, Canada and 70 other countries worldwide. As a Keynote speaker and seminar leader, he addresses more than 250,000 people each year.
He has studied, researched, written and spoken for 30 years in the fields of economics, history, business, philosophy and psychology. He is the top selling author of over 70 books that have been translated into dozens of languages.
He has written and produced more than 300 audio and video learning programs, including the worldwide, best-selling Psychology of Achievement, which has been translated into more than 28 languages.
He speaks to corporate and public audiences on the subjects of Personal and Professional Development, including the executives and staff of many of America’s largest corporations. His exciting talks and seminars on Leadership, Selling, Self-Esteem, Goals, Strategy, Creativity and Success Psychology bring about immediate changes and long-term results.
Prior to founding his company, Brian Tracy International, Brian was the Chief Operating Officer of a $265 million dollar development company. He has had successful careers in sales and marketing, investments, real estate development and syndication, importation, distribution and management consulting. He has conducted high level consulting assignments with several billion-dollar plus corporations in strategic planning and organizational development.
He has traveled and worked in over 107 countries on six continents, and speaks four languages. Brian is happily married and has four children. He is active in community and national affairs, and is the President of three companies headquartered in Solana Beach, California.
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